Rebbetzin Chaya Mushkah was born on Shabbos, the 25th of Adar, in Babinovich, a town near the Russian city of Lubavitch, in the year 5661 (1901). In an address delivered on the 25 of Adar of 5748 (1988), the Rebbetzin's 87th birthday, and about a month after her passing, the Rebbe initiated the international birthday campaign in her memory, urging people to celebrate their birthdays and utilize the day as a time of introspection and making resolutions involving an increase in good deeds:

“A suggestion: “It would be the greatest Zechus for the Neshama [of the Rebbetzin]; in connection with her Neshama and its elevation, we should institute that all Yidden begin celebrating their birthdays...” (25 Adar 5748).

We hope this collection will help you and your family, school, and community prepare for and celebrate Chof Hei Adar in the best way possible. If you have any suggestions or corrections for this site, please share them with us.

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In which Adar did the Rebbe celebrate Rebbetzin Chaya Mushka's birthday? Read more here!

Article from a Chassidisher Derher: Mivtza Yom Huledes - A historically private observance becomes a minhag for klal Yisrael

Watch the life and times of the Rebbetzin from JEM: A brief biography of Rebbetzin Chaya Mushka Schneerson, of righteous memory

Learn the Sicha of Chof Hei Adar 5748, the launch of Mivtza Yom Huledes: Sicha | Audio | Video